Bluestone Franchise Cost and Other Requirements

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Bluestone Franchise Cost and Other Requirements

Bluestone is one of the best jewellery brands in India. It is known for offering modern jewelry in gold, platinum and diamonds. It operates through physical stores as well as online via its website (“www.bluestone.com”). The gold jewellery designs of Bluestone are BIS-certified, ensuring purity as well as reliability. 

In this blog post, we shall discuss Bluestone franchise details, including the Bluestone franchise cost in India and other essential requirements. So, if you’re interested in opening a Bluestone franchise business, we recommend you to go check out this post!

About Bluestone: Founder, Headquarters and Franchise Details

Bluestone is a premium jewellery brand in India that offers high quality fine jewellery with strikingly exquisite designs. The company was founded in 2011 by Gaurav Singh Kushwaha. Currently, he serves as Bluestone CEO. The headquarters of Bluestone are located at Bengaluru, Karnataka. Bluestone has a nationwide presence, with various physical stores, including at malls and stand-alone locations. 

It has an online presence through its official website “www.bluestone.com”. Because of the omnichannel strategy of Bluestone brand, the customers can shop both online and offline (in person). The product offerings of Bluestone include necklaces, rings, earrings, bracelets, pendants, nose pins, etc. Bluestone is a publicly traded company and its shares are listed on both National Stock Exchange and Bombay Stock Exchange. The company launched its IPO back in August 2025. 

According to the official Bluestone website, every piece of jewellery that the brand makes is certified for authenticity by third-party international laboratories like SGL, IGI, BIS, GIA and GSI. If you are passionate about the jewellery sector and want to be a part of it, then you can consider applying for a Bluestone franchise.

The BlueStone franchise operates on a Franchise-Owned Company Operated (FOCO) model. That means you as the franchisee make the initial investment. This investment covers store setup, inventory, working capital, etc., but the company handles day to day store operations, management and systems. BlueStone applies this model for its physical store expansion.

By setting up a Bluestone franchise, you as the franchisee can benefit from the Bluestone brand’s reputation, marketing support, operational expertise, etc. The overall Bluestone franchise cost in India is estimated to be around Rs. 1.75 crore to Rs. 2.5 crore. This cost includes store setup cost, initial inventory cost and working capital. The Bluestone franchise fees is Rs. 5 lakh for a one time, 5-year agreement, according to sources available online.

However, for accurate and updated details, we request you to connect with the company’s official Franchise Team. The Bluestone franchise review is generally positive. Many franchisees are satisfied with the brand support and reputation in the jewellery sector. 

Now, if you are interested in Bluestone franchise apply online process, you must check out the next section where we explain all the required steps you must fulfill.

How to Apply for Bluestone Franchise?

To apply for Bluestone Franchise, you need to follow the following steps:
Step 1: Visit the official website of Bluestone.

Step 2: Once you are on the homepage, go to the bottom of the page and then click on ‘Contact Us’ option.
Step 3: Now, on the next page displayed on your screen, you will find the official phone number and email address of the Bluestone team. Using the phone number/email address, you can get in touch with them for franchise information.

Alternatively, you can reach out to a franchise partner for assistance in the Bluestone franchise application process. 

Conclusion

Bluestone is a leading jewellery brand in India. It was founded in the year 2011. The Bluestone Founder Gaurav Singh Kushwaha is also currently the company’s CEO. The headquarters of the company is located in Bengaluru, Karnataka. Its physical stores are located across major cities in the country. Bluestone is a publicly traded company that launched its IPO in the year 2025. Bluestone offers franchise opportunities to entrepreneurs who want to serve the jewellery industry. It follows the Franchise-Owned Company Operated (FOCO) model, meaning the franchisee takes care of initial investment while the Bluestone company takes care of the day to day store operations, management and systems.

If you need professional guidance/assistance in opening a franchise business in India, do not hesitate to get in touch with our business registration and compliance experts at Registrationwala. We will help you in fulfilling all the legal formalities and regulatory requirements for starting and running a franchise business in India successfully!

Frequently Asked Questions (FAQs)

Q1. Does Bluestone offer franchise opportunities?

A. Yes, Bluestone offers franchise opportunities to entrepreneurs who are passionate about the jewellery industry.

Q2. Is Bluestone a publicly traded company?

A. Yes, Bluestone is a publicly traded company. Its shares are listed on the National Stock Exchange as well as the Bombay Stock Exchange.

Q3. Where is Bluestone head office?

A. Bluestone head office is located at Bengaluru, Karnataka. The address for this office is: Site No. 89/2, Lava Kusha Arcade, Munnekolal Village, Outer Ring Road, Marathahalli, Bengaluru 560037, Karnataka, India.

Q4. What is Bluestone franchise profit margin?

A. Bluestone franchise profit margin depends on various factors like the franchise location, revenue-sharing agreement between franchisee and Bluestone company, customer demand, etc.

Q5. What is Bluestone franchise investment?

A. Bluestone franchise investment is estimated between Rs. 1.75 crore to Rs. 2.5 crore. 

Q6. Who is the founder of Bluestone?

A. Bluestone founder is Gaurav Singh Kushwaha, who is also Bluestone CEO.

Q7. Is Bluestone owned by Caratlane?

A. No, Bluestone is not owned by Caratlane.

Q8. When was the Bluestone IPO launched?

A. The Bluestone IPO was launched on 11 August 2025. 

Q9. Does Bluestone offer lifetime exchange policy?

A. Yes, Bluestone offers lifetime exchange policy. It also provides a 30-day money back guarantee on its products subject to certain terms and conditions.

Disclaimer: While we have made every effort to provide accurate and up-to-date information in this article, we do not guarantee the completeness or 100% accuracy of the information. This content is for informational purposes only and should not be treated as business, legal or financial advice.

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