Last Updated on November 10, 2025
Traditionally, funds raised in the company were considered to go to the public offer (IPO) and other public offers (FPO). Both these processes are costly and time-consuming.
These methods were famous in the pre-1990 era when SEBI has not been constituted even by the capital market regulators. But now, there are so many other methods to raise capital. The private placement is one of those tools which can be used by both private limited companies and public limited companies.
When a company issue shares to a small group of investor, whether individual or body corporate, it is called the issue of shares by private placement.
It is one of the best routes to raise finance for growing companies or startups.
Under the earlier companies act, 1956, there were no stringent provisions to get the money by this route, but now, it is not so easy under the new companies act, 2013. The relaxation under the new Act is the increased number of investors because now the companies can issue shares through private placement to 200 members instead of 50 members as given under the companies act, 1956.
One crucial aspect you must understand is that securities issued to Qualified Institution buyers (QIBs) and company employees shall not be counted while calculating the limit of 200 members.
Also Read: Object Change Procedure in Case of Companies for Start-ups
To sum it up, private placement is a practical way for companies—especially private limited ones—to raise funds without going through the long and expensive route of public offers. It allows a business to approach selected investors and bring in capital in a quicker and more controlled manner.
The Companies Act, 2013 has made the process more organised, with clear rules like valuation by a registered valuer and maintaining proper records. Even though the compliance is stricter than before, the increased investor limit and structured approach make private placement a useful option for companies that want to grow without losing too much control.
Overall, if done carefully and in compliance with the regulations, private placement can be a strong support system for businesses looking to expand steadily.
Q1. What is private placement?
A. Private placement means issuing shares to a selected group of people instead of the general public.
Q2. Who can invest in private placement?
A. Individual investors, companies, or institutions can invest, as long as they are identified by the company.
Q3. How many people can receive shares through private placement?
A. A company can issue shares to up to 200 investors in one financial year.
Q4. Is valuation compulsory?
A. Yes. A registered valuer must determine the fair value of the shares.
Q5. Can a company accept cash for private placement?
A. No. The company must receive money only through cheque, bank transfer, or demand draft.
Q6. What forms are required?
A. The company must issue an offer letter (Form PAS-4) and file a return of allotment (Form PAS-3).
Q7. Are QIBs and employees counted in the 200-investor limit?
A. No. Their allotment is excluded from the 200-member limit.