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Brand Protection & Intellectual Property Blogs


What are the Remedies of Trademark Infringement in India?
What are the Remedies of Trademark Infringement in India?
Trademark Registration in India

Trademark is your most valuable possession. It’s how people recognize your product or your services. If you are a growing businessman, the value of this mark grows with it. People start you reco ....

  • April 23, 2022
  • Dushyant Sharma
How You Should Deal With Trademark Infringement
How You Should Deal With Trademark Infringement
Trademark Registration in India

A trademark is the mark of your trade. It lets people identify you from the products or service that you provide. As such, it’s your brand or your marketing identity. Therefore, in today’s ....

  • May 12, 2022
  • Dushyant Sharma
Brand Identity and How You Can Use It to Tell Your Story
Brand Identity and How You Can Use It to Tell Your Story
Trademark Registration in India

People love stories. They love reading them, seeing them and experiencing them. It’s for this very reason “storytelling-marketing” has become the premiere buzzword in today’s w ....

  • November 23, 2019
  • Dushyant Sharma
How Do You Decide If You Need to Trademark Your Brand?
How Do You Decide If You Need to Trademark Your Brand?
Trademark Registration in India

To trademark your brand is to unveil your product or service to the world. It’s the communication link between you and your prospective customers.

It’s how they know what you are and how ....

  • May 04, 2022
  • Dushyant Sharma
Is Glow Replacing the Fair in Fair and Lovely?
Is Glow Replacing the Fair in Fair and Lovely?
Trademark Registration in India

In a move that probably everyone saw coming, Hindustan Uniliver or HUL is now seeking trademark registration for the new name for its FCMG products: and the name is Glow and Lovely. Dropping ....

  • July 01, 2020
  • Dushyant Sharma

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